Discount end dates are INCLUSIVE

Modified on Fri, 5 Sep at 1:07 PM

Retail Express Discount End Date Logic Summary

Key Principles

Date Format

  • DiscountEnd value must be in dd/mm/yyyy format
  • Example: 31/12/2024

Inclusive Dating Policy

  • The discount remains active ON the DiscountEnd date itself
  • Customers receive discount pricing through the entire DiscountEnd day
  • The DiscountEnd date is the last day discount pricing is available

Transition Logic

  • Discount pricing continues: Current Date ≤ DiscountEnd
  • Discount pricing ends: Current Date > DiscountEnd
  • Only when the current date moves past the DiscountEnd date does discount pricing end

Practical Examples

Current DateDiscountEnd DateDiscount Active?Pricing
30/12/202431/12/2024YESDiscount
31/12/202431/12/2024YESDiscount
01/01/202531/12/2024NORegular

Critical Timeline

30/12/2024 → Discount Active (before end date)
31/12/2024 → Discount Active (ON the end date - inclusive)
01/01/2025 → Discount Ends (past the end date)

Business Impact

  • Customer Experience: Customers who purchase on the DiscountEnd date still receive discount pricing
  • Marketing Accuracy: "Offer valid until [date]" means customers can purchase at discount pricing through that entire date
  • System Behavior: Regular pricing only takes effect the day after DiscountEnd

Remember: If today equals DiscountEnd, discount pricing is still active. Only tomorrow will regular pricing take effect.






How to apply a storewide discount to all Outlets - Maropost Community

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